Sales Fundamentals: Key Skills and Strategies for Success

Selling can feel overwhelming, especially if you’ve never had formal training. But sales is a skill anyone can develop with the right tools and practice. This lesson explains some basic sales lingo to make it easier to learn how to sell. It breaks down the sales process into clear, manageable steps — from finding the right customers to closing deals and building long-term relationships – and identifies some key traits that make a great salesperson. By the end, you’ll have a solid understanding of how to approach sales conversations, communicate more effectively, and build trust with customers. Whether sales is a small part of your role or a major focus, these skills will help you achieve better results.